Published on 20 March 2015

Homebase appoints new managing director

After 10 years in various roles at supermarket giant Tesco, Echo Lu was today officially revealed as Homebase’s new managing director.

Ms Echo Lu joins Homebase from Tesco and will take up her new role on April 20. She has worked for Tesco for the past 10 years across different markets and a broad range of functions. Her most recent roles were as group business planning & insight director and property director for Tesco UK & Ireland, and she was also a member of the UK board. Prior to these roles, Ms Lu held a number of roles in Tesco's Asian business, including chief operating officer for China, operations director, East China, and commercial buying for grocery. 

Ms Lu commented: "I am delighted to join Home Retail Group and to lead the Homebase business. Homebase is a strong UK brand with an ambitious plan in the short-term to strengthen its foundations and exciting longer-term growth opportunities. I look forward to working with John, his executive team, the Homebase leadership team and the 18,000 Homebase colleagues to build a stronger business for the future." 

“John Walden, Home Retail Group chief executive, said: She is the ideal candidate to lead Homebase and its productivity plan, as we improve the store operational standards and customer service, develop stronger customer propositions and accelerate Homebase’s digital capabilities, and realise its potential for greater growth.”


About us

Garden Europe is one of the leading European Garden business Web site. Our mission is to be one of the primary sources of information about garden events, products, best practices, social media, trade shows and the latest garden trends.

Garden Europe is a platform to inspire Garden members providing information, ideas and solutions for profitable business.

© Copyright bohero bvba.  Privacy Policy  |  Terms of use  |  Disclaimer  |  Cookies  |  Website by Webatvantage

This website uses cookies! For more information regarding our cookies, please read our cookie policy