Thanks also to the reassurances of the Prime Minister Draghi ( listen to his words on the fairs ) and to the subsequent 'Reopening Decree' of 21 April, which provided for the restart for fairs and events from 15 June, Bricoday confirms the 2021 edition in presence in the days 22 and 23 September in Hall 3 of Fieramilanocity.
There is a strong need to return to meet and confront each other in a market that has gone through this dramatic period unscathed, and indeed has been strengthened by it, but which has to deal with a world that is undergoing an epochal change in lifestyles and in purchasing behavior. Bricoday will be the time to reconnect with all the main players in the sector.
The new pavilion that will host Bricoday and Hardware Forum - The hardware fair is very large and has services and facilities which, together with the safety protocols of Fiera Milano, will favor the safe conduct of the event . Furthermore, a partnership was concluded with the Palletways company to implement as centralized logistics as possible in order to reduce waiting times and the number of operators involved.
To date, approximately 70% of the exhibition space has already been booked , reflecting the confidence of the companies in the resumption of normal business activity.
Bricoday Luce is confirmed , the lighting show of Bricoday, dedicated to everything that "shines" in the world of DIY (wall lights, chandeliers, floor lamps, spotlights, LED strips, outdoor lighting, bulbs) with the aim of highlighting one of the most dynamic sectors in the entire market.
The conference will be held in person in compliance with the regulations that will be in force, together with the possibility of assisting you via streaming. Never before will it be important to discuss the changes taking place in the market, especially from the point of view of the consumer, services and technology.
Thanks to the continuation of the partnership between Bricoday and Hardware Forum , the 2021 edition represents a unique opportunity to bring together a variety of complementary sectors under one roof.
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