2017 Garden Trends Report: Grow 365
The backyard and kitchen counter have a lot in common this year; they’re both ideal places to grow plants.
New changes in indoor gardening technology combined with an ever increasing demand for clean food means it’s easier than ever to garden 365 days-a-year.
Garden Media Group’s annual Garden Trends Report for 2017, Grow 365, introduces eight industry trends that inspire gardening year-round. It reflects consumers’ increasing desire to access healthy food, fresh air and clean medicine — no matter the season.
The 2017 report mirrors what technology has known for years: Mother Nature doesn’t have jurisdiction indoors.
The report emphasizes the clean food movement and how it is redefining indoor gardening for the modern age. Millennials especially demand to know where food comes from and what’s in it. Now more people are growing their own groceries than ever before.
“The stigma once placed on hydroponics is long over,” Susan McCoy explains. “The demand for clean food, the surge in canna-businesses and concerns about the environment are just a few reasons why growing 365 days-a-year is trending.”
The Grow 365 report also notes the elevated consumer interest in both indoor and outdoor growing stems a new love of flowers and plants. As a result, a renewed interest in horticulture means it’s not just a hobby, but a career.
The complete 2017 Garden Trends Report: Grow 365 is available for free download now. Read Garden Media’s GROW! blog for weekly trend updates and industry news.
Garden Media Group ignites buzz for clients, offers innovative public relations campaigns and secures top media placements and partnerships. The boutique PR and marketing firm is known as the best in the home, garden, horticulture, outdoor living, and lawn and landscape industries. The annual Garden Trends Report is one of the most published garden studies in trade and consumer news.
“Gone are the days where we have to limit our growing options based on our climate, soil conditions, water or space,” says Susan McCoy, president of Garden Media. “New technology turns almost any indoor space into a vegetable garden. Clean, healthy and delicious food is now at our fingertips all year long.”