Design award: reddot design award 2014


Garden power tools by Busse Design + Engineering GmbH (Martin Hannig), Germany &
Sleek garden assistant - A well-tended lawn harmonises with its surroundings. However, taking good care of a lawn takes quite a lot of time and effort, particularly in summer. Addressing these issues, the iMow fascinates with an innovative form and functionality that immediately appeals to the emotions of garden owners. The chassis of this robotic lawn mower showcases a round, sleek design without edges, while the reflective smooth surfaces lend an appearance of professionalism. The iMow is equipped with powerful battery technology that enables very long hours of mowing. As a representative of a new generation of robotic mowers, it features highly advanced intelligent technology: it is capable of mowing even large areas all on its own. It backs off when recognising obstacles. Thanks to a well-arranged user interface, the iMow is not only self-explanatory in assembly and installation, but also intuitive to operate. The compact control panel represents a good design solution. It can be taken out without needing to bend down and can be operated comfortable while standing. This robotic lawn mower offers high convenience and the possibility of scheduling lawn mowing tasks individually and dynamically. It carries out its work quietly and elegantly, contributing to a lifestyle of lightness and relaxation.
Statement by the jury: "The iMow fascinates with its overall sophisticated design. It features highly advanced, intelligent technology that enables precise and reliable lawn mowing work. The robotic lawn mower thus acquires a new quality and self-reliance. The control panel also represents an elegant solution. With its attractive and compact shape, the iMow appeals to the emotions of garden owners."

About the reddot design award

Established annual design prize awarded in Germany. The recognized importance of the 'red dot award: product design' is guaranteed by its jury. This jury is one the best boards of selection in international design and is composed of well-known personalities from the international design scene. Winning an award from this jury means being amongst the best. Visit the website

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